Senior Loyalty Program Manager CVM
Required work experience: 3–6 years
Full-time, full day
Almaty
Your main tasks:
  • Development of methodology and determination of key metrics (KPI) for evaluating the effectiveness of the loyalty program
  • Reporting on commercial results of the loyalty program (LTV, Penetration, Pipeline, Conversion, MAU/DAU, etc.)
  • Assessment of the program's impact on the company's commercial indicators (Retention, Revenue, NPS, etc.)
  • Negotiations with partners, informing them about the benefits of the loyalty program, and potential partner benefits, and increasing the number of agreeing partners
  • Building business cases, budgeting, and expense control in OpEx and CapEx items for the loyalty program
  • Assessment of the program's profitability and investment payback periods
  • Discussing technical capabilities for integration with partners and approving the final integration schemes
  • Formation and control of the Loyalty Program road map execution, managing cross-functional teams: partner, Digital, IT, CVM, Billing, Analytics, Marketing, Ecosystems, legal, financial department, etc
  • Initiating promotion of the loyalty program and one-time events through CVM campaigns;
  • Increasing awareness of the loyalty program in the Kazakhstan and CIS markets.
Required qualifications include:
  • Higher education (education in the fields of telecommunications, marketing, economics, mathematics, statistics, and econometrics)
  • Experience in launching loyalty programs
  • Project management or team management experience
  • Knowledge of the telecommunications IT ecosystem
  • Knowledge of IT solutions and integration projects
Apart from offering opportunities for career growth, and official employment, other pros include:
  • Hybrid work format and flexible start to the working day
  • Annual bonus based on KPI results
  • Additional 4 days of vacation — a total of 28 calendar days per year
  • Corporate mobile communication
  • Voluntary medical insurance with dentistry and medication with the possibility of adding two close relatives for free
  • Fitness subscriptions with discounts and installments
  • Professional development: participation in meetups, trainings, conferences, demo days, and hackathons
  • Financial compensation for using a personal laptop
  • Online platform for free psychological assistance
  • Access to the corporate online library MyBook.
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